Vistar Annual Business Meeting Denver: AV Event Portfolio

Vistar Event Details

Vistar hosted their Annual Business Meeting at the Gaylord Rockies Resort, bringing together their internal teams and strategic partners for days of meetings and strategy sessions. This event was unique because it featured two distinct main stages in two different rooms with a focus on bringing new and exciting set design elements.

A Creative Challenge

Because there wasn’t enough time to simply strike and set the same stage in another place, we were challenged to come up with a completely different second set design. The first design was already set: a large, captivating screen that beautifully contrasted the ceiling elements in the room. We got to work planning for room #2.

After a fun, iterative process thinking outside the box, we designed a stage with a beautiful Austrian drape, custom acrylic pieces, and Modular Backdrops Orb panels. The different materials and the layering effects really make the stage pop.

Even more, through completely different lighting color palettes, we were able to create two different moods. One set of colors served the nighttime award ceremony, another the general sessions the following day. Getting this scene change right was important to Vistar.